Digital Marketing: Influencer Executive

Job Specifications

Duties and Positions

Influencer Identification: Find and identify influencers in our target geographies on well-known social media sites like YouTube, Instagram, and TikTok.
Building Strong Relationships: Build and maintain strong connections with influencers and influencer agencies to promote ongoing cooperation.
Contract Negotiation: Carefully work with influencers to negotiate agreements, conditions, and expectations in order to ensure that these are in line with brand standards and that collaborations are successful overall.
Content Summaries: Create engaging and thorough content briefs that ensure brand messaging and quality are upheld for influencer campaigns and product launches.
Campaign management: Oversee influencer contracts, deadlines, and deliverables to guarantee a campaign’s effective implementation.
Brand Activations and Events: Ensure the seamless running of promotional activities by actively engaging in and supporting influencer brand activations and events.
Campaign performance data, such as engagement rates, reach, and ROI, should be tracked and analyzed. Create thorough reports and analyses to assess the success of influencer collaborations.

Ideal Candidate Profile

a bachelor’s degree in communications or marketing; prior expertise in influencer marketing with a track record in a related job; and relevant agency experience spanning two to three years
Proficiency with the Microsoft Office suite, including Canva, Word, Excel, and PowerPoint

Type of Employment